Consumer data analysis using funnels is essential to identify touchpoints with potential clients, consider the percentage of leads, and define the weakest stage where more clients are lost.

Source: https://www.pensacolavoice.com/optimizing-mca-marketing/

Regular and routine deployments of U.S. strategic bombers provide our critical touchpoints to train and operate alongside our Allies and Partners while bolstering our collective response to any global conflict.

Source: https://www.gloucestershirelive.co.uk/news/cheltenham-news/live-updates-usaf-b2-stealth-8686879

Then, during the course of lead nurturing, you ask them to give you a little more information at various key touchpoints.

Source: https://www.bandt.com.au/why-businesses-are-renewing-their-focus-on-customer-experience/

The strategic alternative to productivity tracking is building a plan that includes select touchpoints between managers and employees and up-skilling managers on how to coach performance and career development forward.

Source: https://www.forbes.com/sites/bryanrobinson/2023/03/07/study-unearths-3-problems-with-manager-effectiveness-and-employee-connection-skills/