And often the targeted businesses are of the mom-and-pop variety, with TTP citing examples: "an organization that supports families of children with autism, a school district in Appleton, Wisconsin, and an online test prep service for nursing students."

Source: https://www.newser.com/story/336785/swiss-apple-growers-not-thrilled-with-apple.html

Before the pandemic, Renu had opened a mom-and-pop convenience store, known in Hindi as a kirana in the northern India city of Lucknow.

Source: http://southasiajournal.net/get-capital-go-digital-and-gain-gyan-the-formula-for-empowering-indias-women-entrepreneurs/

Even if they manage to grow to an enormous size or become billion-dollar businesses, we often see remains of that mom-and-pop mannerism hidden in plain sight in various parts of the conglomerates.

Source: https://business.inquirer.net/394351/unlocking-the-full-potential-of-family-businesses-the-power-of-professionalization

Since 1962, Southwest Signs has supplied many of the city’s mom-and-pop grocery stores with hand-brushed placards.

Source: https://www.chicagomag.com/chicago-magazine/february-2023/the-art-of-oxtails-4-99-a-pound/

Small restaurants and mom-and-pop shops have also fled the area, including Vietnamese eatery Saigon Sandwich.

Source: https://www.abqjournal.com/2582432/city-of-albuquerque-may-purchase-redevelop-blighted-franklin-plaza.html

Tax exemptions or reductions might also encourage mom-and-pop real estate investors to unload properties onto the market.

Source: https://talkbusiness.net/2023/09/realtors-economist-high-interest-rates-low-inventory-crimping-housing-market/

“We love our onesies and twosies, those mom-and-pop franchise holders, but we’re so excited that a franchisee of this scale would trust us given all the competitors out there.”

Source: https://www.dailycamera.com/2023/11/17/ziggis-coffee-signs-franchise-deal-for-50-atlanta-area-locations/