Advertisers are typically driven to generate wide reach via media, and many of the minority-owned outlets, while still reaching prized niches, remain small.

Source: https://variety.com/2023/tv/news/groupm-oplan-to-expand-investment-in-diverse-media-1235547564/

Of the six businesses selected, two are minority-owned and two are women-owned.

Source: https://chronicleillinois.com/news/peoria-county-news/peoria-county-awards-recipients-of-new-business-initiative/

The idea, in short, is to look at who has the opportunity to do business with your company and ensure that small, local, women- and minority-owned businesses have a chance.

Source: https://www.forbes.com/sites/forbeshumanresourcescouncil/2023/03/17/the-unrealized-powerful-partnership-of-csr-and-dei/

The minority-owned company officially announced a new streaming station, FCB Cool.

Source: https://radioink.com/2023/08/23/first-class-broadcasting-unveils-cleveland-smooth-jazz-streamer/