Dopamine – a crucial neuro-transmitter - gets released, keying up “expected gratification”.

Source: https://www.heraldscotland.com/life_style/23779255.dark-art-neuropolitics-allows-politicians-mess-mind/?ref=rss

“Especially after last year, a lot of teams are keying in on him,” Herbert said.

Source: https://chicago.suntimes.com/2023/9/29/23896216/bears-broncos-know-where-run-dolphins-sunday-khalil-herbert-roschon-johnson-justin-fields-nfl-rush

Interest in companies involved in artificial intelligence continued to make more headlines this week, with investors keying in especially on chipmaker Nvidia (NASDAQ:NVDA).

Source: https://biztoc.com/x/925b3be4369091a3?ref=ff

"It will help to reduce the chance of keying errors and speed up the checkout process, which can be a great time saver particularly during rush hour," Ms Rutherford said.

Source: https://www.marketscreener.com/quote/stock/WESTPAC-BANKING-CORPORATI-6492063/news/Westpac-Banking-13-10-2023-Westpac-launches-cloud-merchant-terminal-app-to-support-retail-and-hosp-45054972/?utm_medium=RSS&utm_content=20231012

Johnson added 16 points and made all eight of his free throws, keying the Mountaineers’ strong 24 for 31 effort on foul shots.

Source: https://wvmetronews.com/2023/02/04/stevenson-sizzles-mountaineers-handle-oklahoma-93-61/

So I guess for the first question, kind of keying in on organic growth here.

Source: https://seekingalpha.com/article/4581084-assetmark-financial-holdings-inc-amk-q4-2022-earnings-call-transcript?source=feed_all_articles