As part of the collaboration, some Peloton instructors will become Lululemon ambassadors, while Lululemon will sell co-branded clothing.

Source: https://energeticcity.ca/2023/09/27/lululemon-strikes-five-year-partnership-with-peloton-for-content-apparel/

By collaborating with Tymit, financial institutions and merchants gain access to cutting-edge technology and expertise, allowing them to create co-branded credit card programs with instalment options.

Source: https://pressat.co.uk/releases/tymit-becomes-visa-partner-to-empower-financial-institutions-and-merchants-with-white-labelled-instalment-credit-solutions-773f188de5336f2185712dc3f4ec6e8d/

In February 2021, Honk entered into a partnership agreement with Driver Technologies, wherein Honk was entrusted with the administration of a co-branded roadside assistance program for Driver Technologies.

Source: https://forextv.com/top-news/vehicle-roadside-assistance-market-study-2023-2030-a-market-poised-for-growth-as-demand-for-mobile-apps-in-car-technology-integration-and-personalized-services-explodes/

"Jay's a member of the Brotherhood of Muscle, and we couldn't be more excited to join together our Direct Connection brand with Garage in order to introduce a premium new line of co-branded car care products for enthusiasts."

Source: https://www.prnewswire.com/news-releases/dodge-direct-connection-and-jay-lenos-garage-team-up-to-offer-new-line-of-co-branded-premium-car-care-products-301904786.html

Last year the UFC signed a sponsorship deal with the actor and entrepreneur Dwayne “The Rock” Johnson’s Project Rock for the UFC’s official footwear and co-branded styles.

Source: https://wwd.com/fashion-news/fashion-scoops/fashion-news-cindy-crawfords-next-gig-dkny-new-york-centric-campaign-1235773822/