Synonyms that are in the dictionary are marked in green. Synonyms that are not in the dictionary are marked in red.
Antonyms that are in the dictionary are marked in green. Antonyms that are not in the dictionary are marked in red.
When it comes to the role of effective media strategy, the phrase in the Warc Future of Media Strategy 2022 report that resonated most with strategists globally is “going upstream to create a downstream solution”.