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A radical new look for BMW has been revealed with a design concept called the Vision Neue Klasse.
Source: https://www.dailyrecord.co.uk/in-your-area/lanarkshire/john-murdochs-drive-time-30936179
BMW isn’t just about unveiling new cars at motor shows as at this year’s Munich event it’ll be showcasing a whole new direction for the brand – Neue Klasse.
BMW unveiled its Vision Neue Klasse at the IAA Mobility 2023 show in Munich.
However, a fresh infusion of capital enabled BMW to develop the Neue Klasse 1500, a car that cemented BMW's sporting lineage and ensured the carmaker's solvency through the 1960s.
Source: https://www.slashgear.com/1246707/classic-bmw-roadster-unmistakable-elegance/
It’s the Vision Neue Klasse, however, which is said to be the one that is closest to a full production vehicle.
The exterior showcases design elements that will define the various Neue Klasse models.
Source: https://mid-east.info/bmw-reinvents-itself-the-bmw-vision-neue-klasse/
The Vision Neue Klasse brings together two concepts BMW has been working on for the last few years.
With the Vision Neue Klasse, it helps communicate things like where to wave your hand to open the door, which has a haptic system, so you don’t need to touch anything to unlock the catch.