Focaldata then analysed what the most predictive factors of each question were, including age, gender, working status, vote in the 2019 election and the EU referendum, and calculated estimates for each constituency.

Source: https://worcesterobserver.co.uk/news/poll-claims-more-than-half-of-worcester-voters-think-britain-wrong-to-leave-eu/

The Focaldata survey for the Best for Britain group found that the Labour leader is top choice to be PM in 390 of the country’s 650 constituencies.

Source: https://www.huffingtonpost.co.uk/entry/voters-in-rishi-sunaks-own-seat-would-prefer-keir-starmer-as-prime-minister_uk_6591707de4b0cd3cf0e59ff3