After Nest burst from stealth in 2011, it forced Ecobee to retool its smart thermostat.

Source: https://techcrunch.com/2023/01/09/ecobee-ceo-and-founder-speaks-to-techcrunch-live-about-ces-nest-and-finding-product-market-fit/

Ecobee says its display is "50% larger" than the last version.

Source: https://www.cnet.com/home/energy-and-utilities/ecobee-smart-thermostat-premium-still-great-features-still-a-bit-expensive/

Thankfully, purchasing most products in the Ecobee catalog will get you a free trial of the service — and you’ll never be forced to sign a contract, allowing you to leave the plan without paying a penalty.

Source: https://www.digitaltrends.com/home/is-an-ecobee-smart-security-subscription-worth-it/